Site Collection Web Analytics Reports Missing?

Working on a SharePoint Server 2010 Upgrade, I came across an issue I couldn’t find any help for. My Usage and Web Analytics service applications were clearly configured and running per the instructions on TechNet and Bill Baer’s Step-by-Step. I could view the reports in Central Administration. However the link Site Collection Web Analytics Reports was no where to be found in my Site Settings on my upgrade site collections. This was the case in three farms I had configured, development, staging and production. If you are having the same problem, maybe this is the answer for you too.

I finally found the issue by using another 2010 Farm I had access to. On the working farm it looks just like described in Introducing Web Analytics in SharePoint 2010 on the ECM Team Blog. There is a Site Web Analytics reports link and the other. Here’s a comparison of the two site actions menus:

Upgraded Site: Reports Link Missing	Other 2010 Site: Reports Shown

You may be on to the difference on these two sites already, but for me it took a little more digging to get through.

Seeing the reports working correctly on the one 2010 site, I tried to get to the reports on the upgraded farm missing the links. I looked at the address in the . Here’s the relative path if you want to try:

/_layouts/WebAnalytics/Report.aspx?t=SummaryReport&l=sc

Here was the response I got:

So there you have it:

This operation requires that the new SharePoint user experience be active. A Site Owner or Administrator can enable the new experience from the Site Actions menu or from Site Settings option "Title, description, and appearance."

Well, I can’t quite perform a visual upgrade yet in production, because the old master page doesn’t quite work with Visual Upgrade. But, at least I know why the reports link doesn’t show up. And now I have even more reason to get the new master page coded so I can perform the Visual Upgrade.